Dental Equipment Market Key Growth Strategies Adopted By the Top Companies
The prominent players in the dental equipment market
are 3M Company (U.S.), A-dec Inc. (U.S.), BIOLASE Technology (U.S.),
Carestream Health (U.S.), Danaher Corporation (U.S.), Dentsply
International (U.S.), Ivoclar Vivadent (Liechtenstein), Midmark
Corporation (U.S.), Planmeca Oy (Finland), and Sirona Dental Systems
Inc. (U.S.). Danaher Corporation (U.S.) was the global leader in the
dental equipment market in 2013. It is a well-known company and has an
exhaustive product portfolio. The company adopted acquisitions as its
key business strategy to uphold its leadership position in the dental
equipment market. In this regard, in June 2014, Kerr Corporation (a
subsidiary of Danaher Corporation) acquired DUX Dental (U.S.) and Vettec
Inc. (U.S.), two dental imaging companies.
According
to research report dental equipments market is projected to reach USD
7.5 billion by 2021 from USD 5.9 billion in 2016, at a CAGR of 4.9%.
The
key strategies followed by most companies in the dental equipment
market are new product launches; acquisitions; and agreements,
collaborations, and partnerships. New product launches accounted for the
largest share of the overall growth strategies adopted by the market
players from 2011 to 2014. Players adopted this strategy to enhance
their product portfolios in dental equipment. Some of the leading
players who adopted this strategy include A-dec, Inc. (U.S.), BIOLASE,
Inc. (U.S.), Carestream Health, Inc. (U.S.), Ivoclar Vivadent
(Liechtenstein), Midmark Corporation (U.S.), Planmeca Oy (Finland), and
Sirona Dental Systems, Inc. (U.S.). Agreements, collaborations, and
partnerships accounted for the second-largest share of the overall
growth strategies adopted by the players in the market.
Market Size Estimation
Both
top-down and bottom-up approaches were used to estimate and validate
the total size of the dental equipment market. These methods were also
used extensively to estimate the size of various subsegments in the
market. The research methodology used to estimate the market size
includes the following:
The key players in the industry and markets have been identified through extensive secondary research.
The
industry’s supply chain and market size, in terms of value, have been
determined through primary and secondary research processes.
All
percentage shares, splits, and breakdowns have been determined using
secondary sources and verified through primary sources.
Data Triangulation
After
arriving at the overall market size using the market size estimation
processes as explained above—the market was split into several segments
and subsegments. In order to complete the overall market engineering
process and arrive at the exact statistics of each market segment and
subsegment, the data triangulation and market breakdown procedures were
employed, wherever applicable. The data was triangulated by studying
various factors and trends from both, the demand and supply sides.
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